Google Tag Manager

At MindArc, we understand the pivotal role that precise data plays in driving effective digital strategies. Our Google Tag Manager service is designed to streamline and enhance your data tracking capabilities, ensuring you have the insights needed to make informed decisions and fuel your business growth.

Seamless integration of Google Tag Manager across your digital assets.

Customised configuration to align with your unique business goals and tracking requirements.

Implementation and Configuration

Efficient deployment of various tags, including analytics, marketing, and third-party tags.

Ongoing management and updates to ensure accurate data collection and tracking.

Tag Deployment and Management

Implementation of advanced tracking solutions, such as event tracking and enhanced e-commerce tracking.

Utilisation of custom variables and triggers to capture specific user interactions.

Advanced Tracking Solutions

Set up and optimise conversion tracking to monitor key actions and goals on your website.

Insights into user behaviour that inform strategies for conversion rate optimisation.

Conversion Tracking

Strategic implementation of a robust data layer for enhanced data collection and analysis.

Customised data layer development to align with your business requirements.

Data Layer Implementation

Seamless tracking of user interactions across multiple domains for a comprehensive view of user behaviour.

Implementation of cross-domain tracking solutions to connect user journeys.

Cross-Domain Tracking

Regular audits to ensure the accuracy and efficiency of your Google Tag Manager setup.

Ongoing maintenance and updates to accommodate changes in tracking requirements.

Audit and Maintenance

Training sessions for your team to effectively utilise and manage Google Tag Manager.

Consultation services to provide insights into best practices and advanced features.

Training and Consultation